BWE ARTIST WORKSHOP — “Creating Your Competitive Advantage”

INTENT: Bring together entrepreneurial artists looking to craft their personal and business plans for 2025 and provide tools, resources, and connections to help them on their journey to the next level.

OBJECTIVES: Meet at least one person you didn’t know before tonight, Find at least one actionable insight you can implement in the next two weeks, & Commit to following up with at least one person in the next week.

AUDIENCE: This session is focused on musicians but open to artists of all disciplines, entrepreneurs, and people interested in creating a competitive advantage from themselves and their business.

PARTNERS: Blue Willow Entertainment, Action Coach, Music Fit Collective, Studio E Services

AGENDA:

• 6:00 pm – Networking
• 6:30 pm – Opening Remarks by Eric Rolheiser, Founder BWE
• 6:45 pm – Interactive Panel Discussion hosted by Seth Anderson, President BWE & Founder of The Biz Dojo Podcast. Featuring panel speakers:
  • Ryan Lindsay – Alberta country music recording artist: Songwriter and storyteller Ryan Lindsay is a CCMA nominee, and 5x Country Music Alberta award winner. A genuine outdoorsman, he is deeply influenced by his background as a backcountry guide and growing up in the Prairies. Lindsay’s sound contains a clear nod towards classic country and roots music. Ryan Lindsay’s voice has a presence that is reminiscent of ’90s country, and his catalogue of songs include a diverse mix of instrumentation – from acoustic-driven bluegrassy ballads to up-tempo songs with gritty Telecaster and steel guitar. As a showman Ryan Lindsay is loud and proud about his love for country and roots music. He carries a captivating energy on stage that creates an engaging live experience.
  • Kent Bohem – action coach: Do it right the first time! I wish that was the motto for all entrepreneurs; my experience, 20+ years of working with business owners, tells me that is not the case. Having coached in over 50 different industries with over 200 businesses, I can reassure you that “giving it a try” or ‘going it alone” is not the path to your success; that path only leads to frustration, broken promises and heartache. I have interviewed and spoken to over 2000 business owners in 15 years as a business coach. I have witnessed it all firsthand. As a driven entrepreneur myself, I understand that running and growing a business requires razor-sharp focus, strong decision making and a great team. I know it isn’t always easy. No professional athlete excels without coaching; growing a profitable business is the same.
  • Erin Evans – yogi, authour, podcaster, and coach: Erin craves depth in all things. She loves rigorous asana, deep belly laughs and good conversations. She is a yogi, mother, sister and investigator of what makes people tick. Currently teaching in Banff, Alberta. Erin has been teaching yoga for 13 years. She teaches Vinyasa Flow, Ashtanga Yoga, and Rocket Series with hands on assists, layered with yogic philosophy. She has studied Ashtanga and Power Yoga with teachers around the world. Her heart yearns for Yoga with intention. Erin teaches Yoga Teacher Trainings and Advanced Courses for teachers. Her method is simple, empowering people to speak clearly and from a place of passion. Her trainings are intimate and call to those hungry for self discovery. Erin’s intention is to show her students the beauty and potential she see’s in them.
  • Jennie Harluk – artist, entrepreneur, and social media manager: Harluk Media is a multi level media production company specializing in photography (both lifestyle & branding), content creation, creative direction & ultimately telling a story through visual creativity. Whether you’re a business looking for social media aid, or a bride to be planning all the documentation of your love story, Harluk Media connects right to the heart of your cause and captures it.
• 7:45 pm – Breakout into groups, short break
• 7:55 pm – Breakout Sessions
  • Session A: Level up your social media
    Facilitator: Jennie Harluk, Founder of Harluk Media
  • Session B: Action Coach
    Facilitator: Samm Domagala, Action Coach
  • Session C: Wellness & Music
    Facilitator: Mike Schwartz, Founder Music Fit Collective
  • Session D: Music Theory & Songwriting
    Facilitator: Dave Essletine, Sales & Partnership Executive BWE
• 8:55 pm – Wrap up comments, exchange information with at least one person, document actionable insights, and commit to following up with someone.